![[NEWS] By Wishtrend's Green Tea & Enzyme Powder Wash Just Got Better - And the Market Is Responding Faster Than Ever](http://wishtrade.co.kr/cdn/shop/articles/20260917_072332_bc231b8d-e5ca-434b-ab3d-ab5249729199.png?v=1789710481&width=3840)
A partnership brief for global distributors, vendors, and retail buyers
Why This Product, Why Now
In the increasingly crowded powder-to-foam enzyme cleanser category, By Wishtrend's Green Tea & Enzyme Powder Wash is already a proven, review-backed bestseller. Its credentials speak for themselves: an average 4.6/5.0 on Amazon (1,000+ cumulative reviews) and 4.8/5.0 on iHerb (3,200+ cumulative reviews).
More importantly for our partners, this SKU holds the highest conversion rate within the By Wishtrend portfolio on Amazon US - making it the brand's hero product and a reliable, high-velocity performer wherever it gains shelf presence.
And now, it has evolved. The Newly Advanced Formula takes an already-loved product a meaningful step forward.
What Changed: Previous vs. Advanced Formula
This renewal is not a repackage — it is a full formula and validation upgrade.
| Feature | Previous | Advanced |
|---|---|---|
| Green Tea Powder | 2% Green Tea Powder | 2% Green Tea (Matcha) Powder |
| Exfoliating & Purifying | Papain | Papain, Bromelain, Charcoal Powder |
| Hydrating | Hyaluronic Acids | Hyaluronic Acids + 17 Amino Acids |
| Pore Waste | Clears Pore Waste | Clears 2 Types of Pore Waste |
| Sebum Care | — | Improves 3 Types of Sebum (new) |
| Dullness & Dryness | — | Improves Skin Dullness & Inner Dryness (new) |
| Safety | — | Hypoallergenic Tested (new) |
Three upgrades stand out: (1) matcha-grade green tea powder plus bromelain and charcoal powder for stronger exfoliation and purification; (2) 17 amino acids that offset the tightness typical of powder cleansers; and (3) a completed hypoallergenic test, extending the addressable audience to sensitive-skin consumers.
A Gentle, Hydrating Reset Formula
The renewed wash unites four functions in one formula:
- Exfoliating — Enzymes (Papain, Bromelain)
- Purifying — Charcoal Powder
- Calming — 2% Real Green Tea Powder
- Hydrating — Hyaluronic Acid, 17 Amino Acids
Clear Away 8 Signs of Dullness
Dead skin cells · rough, bumpy texture · fine dust · makeup residue · inner dryness · whiteheads · blackheads · yellow sebum (sebaceous filaments). Addressing eight causes of dullness in a single wash gives retailers a clear, shelf-ready selling proposition and a strong hook for marketing communication.
Visibly Smoother Skin - Proven After Just One Use
The renewed formula delivers measurable results from a single use (After One Use):
- Dead skin cells improved by 78.81%
- Bumpy texture improved by 11.54%
Clinical study to assess thick dead skin cells and bumpy skin texture (smoothness) for sensitive skin. Conducted by P&K Skin Research Center · 2025.08.27–2025.09.02 · 21 subjects aged 20–59.
This is more than a marketing claim — it is a ready-to-use, third-party-validated dataset that retail partners can leverage directly for efficacy claims, buyer decks, and consumer-facing communication.
From Rough to Smooth, Soft Skin
Since the Renewal, the Market Is Responding Faster
The renewal's impact is already visible in customer voices and on the ground with partners.
What customers are saying —
- "Skin feels as smooth as a peeled egg right after washing without any harsh scrub." the most frequent feedback on texture refinement.
- "I've tried switching, but I always come back to it." repeat-purchase loyalty.
- "A dime-sized amount lasts 6+ months, and the powder format is perfect for travel." outstanding value and portability.
Strong sell-through in new regional channels
- CIS partners are selling out monthly and are now placing reorders. Across Russia and Central Asia, the product has established itself as "the representative K-beauty enzyme cleanser with excellent value for results," logging 1,000+ reviews on Ozon (single channel) and an average 4.4/5 on IRecommend.
- The By Wishtrend green tea line is expanding across the CIS on the back of record growth — +151% in Kazakhstan and +203% in Kyrgyzstan year over year.
- Overseas retailers who received samples have responded positively to the refreshed concept and upgraded quality, and initial purchase-order discussions are underway.
The Partner Opportunity
By Wishtrend's Green Tea & Enzyme Powder Wash offers partners a rare combination:
- Proven global review equity (Amazon 4.6, iHerb 4.8) and strong repeat-purchase rates.
- An upgraded formula backed by clinical data, enabling premium positioning; and
- Demonstrated fast sell-through in new regions, as evidenced by monthly CIS sell-outs and reorders.
This is a product that converts strongly once it secures visibility. For new regional channels, now is the optimal moment to enter. We welcome sampling requests and initial purchase-order discussions.
👉 View the product & wholesale details on Wishtrade →
Related Links & Verification Sources
- Brand product page (renewed): By Wishtrend — Renewal Green Tea & Enzyme Powder Wash
- Wholesale / partner inquiry: Wishtrade Product Page
- Amazon US listing (4.6★): amazon.com
- iHerb listing (4.8★): iherb.com